An infographic is a picture that contains information. It’s about the best way to grab attention in your email marketing campaigns. Infographics help drive traffic, boost conversion rates, and get you better click-throughs on your links by presenting data in an easy-to-read format.
Here are 10 ways an infographic template can help you win with email marketing:
Venngage
1) Get Attention Using an Infographic Design Template
The first thing readers want to know when they come across one of your emails is how it will benefit them. An infographic provides beneficial information that answers that question quickly and easily without requiring much time or effort from the reader. Think about what sort of statistic has significance for your audience. Add it to an infographic to make it stand out.
2) Differentiate Yourself from the Rest
Every day, people are bombarded with emails from different companies. How do you grab their attention? It’s simple – provide something that stands out from what they’re used to.
An infographic is one of those things that gets readers talking and creates buzz around your business – simply because not everyone does them! Use this as a way to take an opportunity and present information in a new and interesting way, thereby standing out among the rest.
3) Save Time & Money with an Infographic Maker App
Don’t spend money on designers or image editors to create your infographics when you can use our design templates at no cost! Venngage’s infographic maker is the best out there with templates that are web-based and available to you anytime, anywhere. Use their infographic templates for easy editing of copy and images, while keeping color schemes consistent
.
Venngage
4) Keep ’em Interested: Make Readers Want to Read Every Word
An average adult’s attention span is 8 seconds; this means that your audience needs something interesting within the first 8 seconds of coming across your email in order to keep their attention long enough to read more than just a few lines.
An infographic can help with this by grabbing the reader’s attention with quick, interesting content in an engaging format. This is especially helpful when you have a lot of information to share!
5) Increase Brand Recognition & Loyalty
Getting prospective customers excited about what you have is great – but keeping those same customers happy once they’re on board is even better. One way to do this is through custom-made infographics that reflect your brand and reinforce what you offer as a solution for their needs. This creates a connection between the reader and your business, which will help boost customer loyalty.
Venngage