Category: MARKETING AND ADVERTISING
Some Tips for Communicating Your Value Proposition
Even when people know their value, many find it difficult to describe it. Let’s say someone asks you the simple question, “What do you do?” How do you answer? Of course, you need to get your value across, but as we note here, when communicating your value proposition, you don’t want to deliver the same…
Marketing Lessons from Amazon
Amazon is the largest retailer on the planet. It’s also one of the few companies to survive the first dot-com bubble. In other words, it’s doing a lot of things right, and one of the key drivers of the company’s success is the ability to market its brand and its products, which touch just about…
Successful Email Marketing Strategies
Social media marketing maybe the talk of the business industry nowadays, but content marketing and email marketing strategies are not dead. Content marketing is here to stay for the indefinite future because of the adage “content is king,” but email marketing does not convey the same level of confidence and prospect. Nevertheless, email marketing provides a more…
What Makes These Email Marketing Strategies So Successful?
Social media marketing maybe the talk of the business industry nowadays, but content marketing and email marketing are not dead. So what makes these email marketing strategies so good? Content marketing is here to stay for the indefinite future because of the adage “content is king,” but email marketing does not convey the same level of confidence…
3 Challenges Digital Marketing Firms Must Face in their First Year
The digital marketing firms industry is a great one to be in right now, if you can build a solid team around you. If you deliver quality service to your customers, then you should have no trouble making a space for yourself. With that being said, you can expect your first year to be rocky…