Tag: social media
Look for Ways to Improve Your Team Through Better Hiring
Hiring new talent is an inevitable and critical part of being a business leader to improve your team. And it’s more complicated than just reviewing resumes and conducting interviews. There are many employer mistakes that might deter candidates, from poorly-crafted job descriptions to lack of communication about applications. However, there are also a few steps…
Five Great SEO Tips for Any Entrepreneur
Building a business is daunting in itself, but you’re then faced with the prospect of actually successfully marketing that business and getting the word out there. If you want your new business to be noticed, then you’ll need to ensure that you’re making it to the top of the search engine rankings to ensure that…
12 Successful Ways Canva Creates Images That Sell
The right kind of imagery is the difference between social media graphics and ads that convert, and others that make little or no impact. So you want Canva creates images to sell. They can also turn customers away if the images aren’t handled just the right way. We’ve all seen it. Blank, glossy eyes, stretched…
10 Examples of How Zappos Marketing Strategy Makes a Difference
What makes Zappos marketing strategy stand out above the crowd? Cultivating relationships and social networks are certainly contributors. Using the many new social media tools and social platforms, yes? Marketing, at its best, is about the future. Unfortunately, we spend most of our time stuck in the past. We research what already happened and extrapolate…
Starbucks Marketing … 9 Ways They Employ Social Media Innovation
When choosing to learn from others’ social media strategies, it is always helpful to choose one of the top dogs in social media. Like Starbucks marketing for example. Marketing is often confused with promotion, but it’s more than that. As Peter Drucker put it, “the aim of marketing is to know and understand the customer so…