No matter what kind of website you are monetizing, the one thing you can count on is that integrating social media and websites is an absolute must. Whether you are selling tangible or digital products or are monetizing a blog to build an income, there is ample evidence to support the fact that social media is the key to massive growth. Before looking at a few tips on how best to integrate social media with your website, you might be questioning why this integration is so vitally important.
A Few Simple Statistics Say It All
As of the latest statistics, at least 69% of all Americans online have at least one social media account. In fact, the average person has more than 7 social profiles. That’s how important social media is to any marketing strategy, and if you are going to monetize your website in one form or another, it would be extremely foolish not to integrate it with social media. Now that you know why let’s look at income-generating tips.
Build Strategic Links to Your Website
There are several ways
in which links from your social pages can help build an income from your
website. The first is an obvious numbers game. The more people who click
through from your social media page to your website gives you greater
opportunities for converting them. However, even if you don’t have a huge
number of followers, Google’s algorithms are such that links help to build ranks
which, in turn, will make your website easier to find in searches.
Recognize the Power of Social Search
Engines
Did you know that YouTube is not only a great video resource but is also the second-largest social media site and the second largest search engine? Consider for just a moment how effective it would be to offer a search engine on both your website and your social pages. Each search can earn you a residual income.
Cross-Platform Integration of Tools
In the end, what you are trying to accomplish is the cross-platform integration of tools. Consider for a moment an electronics parts search engine. Check out the Octopart FAQ page to see how they draw an income from their search tool. As one of the largest parts search engines of its kind, you will quickly see how easy it is to tap into the power of social searches while also using it to sell parts on an electronics website.
They’ve put together a search tool, and although they are not sponsored by any manufacturer or distributor, they make an income by listing parts for electronics that can be accessed from their website.
The point is that you can tap into the power of social media, which will have a direct impact on your website in more than one way. Whether your goal is to build traffic to your site where you can sell parts or you’re simply seeking a residual income from those searches, you will be increasing your profitability exponentially.
You can build rank for your website while earning an income from each and every social search. That’s true integration in a nutshell.