Tag: grabbing attention
Awesome Value Proposition Examples in This FiOS Commercial
Stop interrupting what people are interested in, and be what people are interested in. FIOS Commercials?? Or other value proposition examples? Just thinking about what it would take to illustrate your value propositions in a way that captures and holds the attention of your audience is difficult, isn’t it? Almost regardless of whom you are…
Lego Blog: 7 Secrets to the This Effective Marketing Technique
What is the key to your marketing persuasion? We feel emotion is the most critical element of persuasion. That is a hands down fact in our minds. Is it a secret? We hope not, or we have had it wrong for all these years. But it seems like a hidden truth for many businesses. Or…
Is the Apple Marketing Strategy for iPhone TV Ads Effective?
Emotion is the key to persuasion. Is that a secret? Probably not. But it seems like a hidden truth. Or camouflaged. Certainly, Leo Burnett understands what is needed, though. Certainly something we should learn how to apply well. The Apple marketing strategy certainly has. The secret of all effective advertising is not the creation of new…