JetBlue’s Birds Eye View of Customer Experiences

A couple of years ago JetBlue launched a brilliant new ad campaign called “Air on the Side of Humanity”. They ingeniously use pigeons as a transposed metaphor for frequent flyers who are challenged by business travel and crowded flights. Believe me, I can relate to JetBlue’s birds eye view. The spot shows crowded skies full […]

Discover the Top Digital Marketing Trends of 2020

As far as digital marketing is concerned, it is continuously evolving over time, and as the New Year bells ring in, digital marketers are on the lookout for some of the top trends that would shape the industry in 2020. Last year, marketers witnessed digital marketing trends such as the popularity of chatbots in websites, […]