Tag: email
Successful Email Marketing Strategies
Social media marketing maybe the talk of the business industry nowadays, but content marketing and email marketing strategies are not dead. Content marketing is here to stay for the indefinite future because of the adage “content is king,” but email marketing does not convey the same level of confidence and prospect. Nevertheless, email marketing provides a more…
A Story of Zappos Culture
Want to know one of the most effective examples that Zappos culture uses to build its brand and create reciprocity with its customers? By surprising them! People like getting things for free and like them, even more, when they are viewed as “favors”. But even more, they love receiving these favors as surprises. For instance, did…
Why Do People Fax Rather Than Email?
There are multiple reasons why individuals would choose to fax instead of email. Maybe the recipient doesn’t check their email often, but they always answer the phone. Or maybe the document being sent is too large to send as an attachment, but there’s not enough time to go to the copy store. There are several…