Tag: Cluetrain Manifesto
Lessons from the Cluetrain Manifesto
If you follow people like Hugh Macleod and Robert Scoble, etc., you know that we’re living in to eight the era of “the cluetrain.” I first read the Cluetrain Manifesto seven to eight years ago. One of the central ideas in the book is this: markets are conversations and companies by a large do not…