Tag: be social
Never Worry About Great Customer Engagement Again
Talking to or performing in front of crowds is a real art, isn’t it? Bands do it. Magicians do it. Politicians and inspirational speakers do it. They personalize their performances and their messages for great customer engagement. Be in touch with your customers. It is the only way to gain meaningful insights. When politicians enter…
Achieve Marketing Innovation: Actionable Ways to Avoid Obsolescence
Becoming obsolete is a reality in today’s fast-moving environment. Yes, today’s business needs require us to leave our comfort zone and venture into an environment that can achieve marketing innovation. The customer never buys what you think you sell. Peter Drucker Luckily, it doesn’t necessarily mean abandoning the principles we’ve learned along the way. It…
How Small Business Can Be More Competitive
Fighting for attention and mindshare in a crowded market? It can sometimes feel impossible, right? You’ve been fighting against your local competitors for years, trying to convince customers that your business can meet their needs better than that other guy. So how small business can be more competitive is a critical question. With the Web…
What Seth Godin Teaches About Small Business Competitiveness
Fighting for attention and mindshare in a crowded market? It can sometimes feel impossible, right? You’ve been fighting against your local competitors for years, trying to convince customers that your business can meet their needs better than that other guy. With the Web and social media, it feels harder than ever. Pay attention to what…
Excellent Customer Engagement: 10 Clever Building Blocks To Increase It
Talking to or performing in front of crowds is a real art, isn’t it? Bands do it. Magicians do it. Politicians and inspirational speakers do it. They personalize their performances and their messages for excellent customer engagement. When politicians enter a crowded auditorium, and as they walk down the aisle they stop to warmly shake…