Have you seen these new Samsung Galaxy marketing videos? We are interested in whether they persuaded you. When we evaluated the Samsung Galaxy S4 marketing video, we were big fans of their marketing strategy. Now the question is, did Samsung improve on the S4 marketing video?
The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.
About 2 years ago, Samsung launched one of the most hyped smartphones, the Galaxy S4. It had a lengthy list of special features.
However, it failed to impress critics because it was too confusing and difficult to use, despite their excellent marketing.
Then, Samsung took a step back with its newest flagship phone, the Galaxy S5.
Here they refined the experience to focus on the stuff people care about the most like screen size, camera, and battery life. And in many ways, it trumps its competitor’s thanks to a superior screen and excellent camera performance.
Have you seen any of the recent Samsung Galaxy S5 advertisements? If not, or in any case, here is the
