Creative marketing is the crux of an integrated marketing strategy and messages that will be heard, remembered, and, most important, talked about. It is very difficult in a world where customers have precious little time to listen. Achieving creativity in your marketing messages delivery is essential to winning your customers’ choices, and then their loyalty.
The Digital Spark Marketing Agency will collaborate with you and your team to design winning marketing campaigns to deliver your messages effectively.
Creative marketing messages
Your job as a business entrepreneur is to establish your expertise with your target customers … both on-line and off-line. You must know more than your client communities know and use this knowledge to help them in their decision-making. Use creative messaging to achieve these goals
Winning value propositions
With the amount of competition in the marketplace and the number of choices a consumer is given, the creation of a winning value proposition is difficult … but all the more necessary.
How does your business make a difference to customers who have an infinite choice? The DSM Agency has been building successful discrimination and value propositions for the past several decades … we will be happy to collaborate with you on yours.
Give your advocates and influencers good things to talk about. Focus on the advocates and influencers and let them take your messages to their friends and do your market branding for you. Everyone who touches a customer has a role to play in positively influencing a customer and strengthening your brand … so it’s their job to deliver the right kinds of communications and control.
Social media and word of mouth campaigns
A community is a social network of people who interact amongst themselves about a specific topic. An audience is people who interact with a service. You can buy an audience, but you can’t purchase a community. Focus on building communities through your use of integrated social media. We have many excellent examples we can discuss with you … it starts with a simple call.
There are many new components of a successful marketing campaign … such as social and mobile, and many more channels created by social media. The world of marketing is in a constant state of change, growing more personal, dynamic and local.
Is your business ready for the world of real-time marketing? It is certainly an area that requires your attention. Let us discuss some of our ideas with you.
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Cayuga, New York 13034
1141 Italia Court
Melbourne, Florida 32940
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