Content is king when it comes to digital marketing. Unfortunately, its making is also a tiresome process that will require more than just creativity. On the other hand, content marketing could be made simple by using a number of content planning tools that can do half of your work.
Today, it is not necessary to have a dedicated marketing team to operate in the field. There are plenty of digital marketing tools, accessible and affordable to every small business owner.
Choosing the right options, you can get the best of the invested time and energy.
Here we will present seven different tools that are going to help you improve content marketing.
source: https://unsplash.com/photos/s9CC2SKySJM
ContentCal
Social media platforms revolve around visual content. It is necessary to perceive how your posts will appear on any media platform and prepare accordingly.
ContentCal makes it possible for users to visualize and plan posts for different social media platforms. It works as a mapping software to design, and foresee the future materials and marketing campaigns.
ContentCal also has an integration feature. It allows users to include other relevant tools such as Trello or Slack, to enable team collaboration.
EssayPro
Creating engaging content is as crucial in strategizing. The audience is continuously looking for exceptional materials online. For small business owners, it is tricky to hire the right team to deliver quality content on a regular basis.
EssayPro is a writing service that caters to both students’ and content creators’ needs. Their team of professional writers is committed to crafting consistently good materials.
The professionals will be able to include relevant keywords, and there will be no plagiarism. Whether you are a student entrepreneur wishing to buy a custom research paper or a content marketer in need of an evergreen post for your blog – these writers will do their best.
SerpStat Keyword Clustering
Figuring out the next topic for your blog or website is becoming more challenging. Every day there are thousands of blogs published, and standing out from the rest is increasingly difficult.
While keyword research could give you some insight, it does not help much with selecting relevant topics.
Keyword Clustering is the solution here, as it groups the keywords and identifies the closest search queries.
SerpStat’s Keyword Clustering Tool asks you to upload the keyword list and uses Google search results to show the topics that best suit the keywords. It is one of the easiest and effective ways to generate ideas that will actually get attention from the audience.
TextOptimizer
With the right topics identified, the attention has to go to the matter that makes up the post. The intention is not only to build quality material but to make it appear in the search results.
TextOptimizer is a search optimization tool that helps make articles meet the audience’s expectations.
TextOptimizer runs the search query, conducts semantic analysis, and shows you the related concepts that can be included as hashtags or keywords.
It works well for both Google and Bing, by providing variations of keywords that have better chances of showing up in search results.
DYNO Mapper
Developing a strategy for your website is equally important to social media. DYNO Mapper is a content planner that works as an assistant throughout the whole process.
Several features can speed up performing the tasks of development, outlining, and optimization of the content. The visual generators help with keeping the ideas organized.
The inventory can help you perform analysis of all the materials you use across platforms.
It also integrates Google Analytics to understand customer behavior better. You will be able to see how a website is performing to keep up with the expectations.
Slickplan
Slickplan targets websites to work as a planning system. It provides all the essential features one may need to make the creation of the site a smooth process.
The elegant interface enables the user to develop site maps, diagrams to help with the design. They also have a dedicated planner to organize and upload all the elements, including code to your website.
The idea is to centralize collaboration, making it easier for the team to make changes in one place. It also works well with other marketing tools in the field, making it simple to upload and export information.
GatherContent
GatherContent delivers almost anything a business owner may need for efficient content planning. Whether used by management, developing workflow, marketing, communication, or customer service department, it serves as a one-stop tool.
The tool also comes with several templates and style guides for content design. Gather Content is compatible with many plugins and operation systems. There are several plans of customized services that a user can choose depending on their requirements.
source: https://unsplash.com/photos/wD1LRb9OeEo