Category: Uncategorized
Do You Consistently Know What Your Customers Really Want?
It’s a question we should always ask and yet we often find so difficult to answer. How an organization handles this question (and the answers) will determine its ultimate service success. If you consistently offer what your customers really want, you will be successful. In a survey, I asked my customers: “When you are a…
To Improve Customer Service, Find the Best in Your Industry to Follow
It makes sense that if you improve customer service, you will increase customer loyalty. But improving customer service is not necessarily easy. It takes more than a seminar or a motivational speaker. It takes effort and time to make a sustainable improvement in the level of service you deliver your customers. Not long ago I…
Beware These 17 Disastrous Myths of Innovation Research
How does your organization come up with new ideas? And how do they use those ideas to create successful new products, services, businesses, and solutions? To be most successful, you must do reading and study to eliminate these myths of innovation research. The problem is never how to get new ideas into your mind, but…
How Brands Can Build Their Reputation Online
Relying entirely on driving traffic and making as many sales might not be the best strategy for running an online business. If you want to build a sustainable venture, you will need to spend a lot of time raising brand awareness and build your reputation online. Of course, if you are still relatively new to…
8 Innovation in Business Lessons Jeff Bezos Has Taught Me
Peter Drucker once said: Within five years, if you’re in the same business you are in now, you’re going to be out of business. That is a pretty harsh statement from Peter Drucker, isn’t it? Jeff Bezos would certainly agree, though … just look at Amazon over the past decade-plus. He has established Amazon as…