Category: Uncategorized
How to Utilize Customer Insights Gathered From Brand Monitoring
The omnipresence of social media has made it easy for businesses to gather and utilize consumer feedback. There are several benefits to utilize customer insights from brand monitoring on social media. You can use focus groups, surveys, and social media analytics to gather social mentions concerning your brand. It will enable you to understand what…
Effective Marketing In The Fierce World of Virtual Events
Digital events are becoming ever more relevant and so for organizers and platforms holders, times are exciting. With this new interest comes competition in the world of virtual events, however, and Forbes predicts that both in-house and third-party digital events will continue to undergo exponential growth over the next year. This means that digital event planners and platforms…
18 Proven Ways to Be Successful with a Social Media Plan
Social networking is not about farming followers, it’s a way of cultivating relationships. How many times have you seen companies requesting people to friend them on Facebook? Like farming, followers was the name of the game. Sad but true. The truth is that a social media plan and its marketing tactics are really about cultivating relationships…
Why Consider Professional Branding Services?
Are you considering a rebrand or brand refresh? With its numerous benefits, branding can’t take the backseat, yet it easily skips most marketers’ minds. Overwhelmed by operations such as product development and production, lead generation, and managing clients, to mention a few, consistent professional branding services and efforts can easily be overlooked. That’s why it…
How to Succeed With the Customer Experience Journey
The good news about focusing on customer experience is that it can make you very successful. It doesn’t have to cost more to deliver a great experience than it does to deliver a lousy experience. Yet, you can charge more for a great customer experience journey. Plus, it could reduce your costs through higher retention…