Digital Spark Marketing

Category: SOCIAL MEDIA

  • Using Facebook to Crowdsource a New Beer

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    Mike
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    Sam Adams, the American beer company, is using Facebook applications to engage fans for inputs which will permit them to create a custom beer. Another example of how businesses are using social media to engage and solicit feedback from customers and extend this engagement to crowdsourcing product and services.  Titled ‘The Crowd Craft Project’, Sam…

  • How KLM Airlines Marketing Uses Social Media for Winning Campaigns

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    Mike
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    When choosing to learn from others’ social media marketing campaign strategies, it is always helpful to choose the best of the best. Those that are most innovative and very eager to try lots of new and different ideas. And not afraid of a failure or two. KLM Airlines marketing certainly deserves to be in this…

  • You Must Avoid These Mistakes in Social Media Design

    You Must Avoid These Mistakes in Social Media Design

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    by

    Mike
    in

    Are social media design mistakes holding back your internet marketing? Are you sure? We define the Google social media design as the process of gaining website traffic or attention through social media sites. Sounds simple. But mistakes abound. The skill of writing is to create a context in which other people can think. –  Edwin Schlosberg Social media…

  • Is Social a New Form of Marketing?

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    by

    Mike
    in

    We receive many questions on whether social marketing is a ‘new age’ form of marketing. In our opinion, it clearly is not. Why may you be wondering? I love finding brilliant social advertising creative that makes me wish I thought of it. And I especially love it, when it’s for a client that’s trying to…