Digital Spark Marketing

Category: SOCIAL MEDIA

  • Reasons Not to Repeat the Same SEO Focus Keyword

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    by

    Mike
    in

    A focus keyword or focus keyphrase is the search term that you want a page or post on your website to rank for. There’s a problem, though. When you’re dying for your website to rank for a specific keyword, you’ll want to optimize as many pages and posts as possible for that SEO focus keyword.…

  • Community Engagement: 15 Unforgettable Ways to Build a Community

    Community Engagement: 15 Unforgettable Ways to Build a Community

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    by

    Mike
    in ,

    We don’t have an attention shortage; we have an attention shortage. Seth certainly has nailed this statement, hasn’t he? With the amount of information doubling every two years, the amount of competition for your thoughts is enormous. So, if you are a blogger like me or a media expert, you quickly recognize you need to…

  • Tips on How to Improve Your WordPress SEO

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    by

    Mike
    in

    There’s a checkbox in WordPress SEO that, if checked, is effectively an SEO death sentence for your website because it prevents Google from indexing your pages. And if Google can’t index your pages, they can’t rank. You’ll find this under Settings > Reading > Search engine visibility: Make sure this is unchecked if you want to stand…

  • Everything You Need to Know to Dominate Local Search

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    by

    Mike
    in

    The internet lets you reach billions of people around the globe, but if you’re like many small or local businesses, world domination isn’t really on your radar. What makes your business tick is your local community, whether on the town, city, county, or state level, and how to find it in local search. So with…

  • Teaching Beginners to Learn and Apply Google Analytics

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    by

    Mike
    in

    You started your website to inform potential customers of your products or services and convert them into loyal customers. To do this effectively, you need to know where visitors come from, what they’re most interested in, and which touchpoints help turn them into customers. This starts with learning to apply google analytics well. Recording and…