Category: INTERESTING TOPICS
11 Ways to Build Small Business Differentiation Strategies for Marketing
Jack Welch once said: If you don’t have a competitive advantage, don’t compete. Ever tried sailing with no wind? It is difficult, isn’t it? It is very analogous to marketing with no business differentiation. It is essentially impossible. But, like Jack Welsh said, if you don’t have a competitive advantage, it’s best not to waste your time…
Mark Twain Story Techniques You Need to Learn Well
How do you make your ideas more compelling? Even if your message is true and important, it’s hard to reach a general audience with facts alone. Telling awesome Mark Twin story lessons that are memorable and easy to learn can help. Stories have the power to captivate and inspire people, from high school students, busy…
10 Things Your Integrated Marketing Strategy Doesn’t Employ
Saying that integrating multiple channels and platforms can be complex is an understatement. But are we missing the forest for the trees? Sometimes the enablers of the integrated marketing strategy can be more critical to your success than the strategy elements themselves. Don’t underestimate the power of having a conversation with your visitors despite the…
4 Ways to Make Your Organization a Great Place to Work
As a business owner, one of the main goals you should strive towards is making your organization a great place to work for your employees. Great place to work Communication Rewards Inclusive employment Flexibility There are many practical benefits that come with doing this, most notably an increase in employee satisfaction which has many additional…
Anita Campbell Growth Questions Businesses Need to Ask
ave you defined a business growth strategy? Is it a continuous process as your company tries to keep up with business change? You would be surprised how many of our clients say they are happy with their size and therefore don’t have a growth strategy. In this blog, we share some Anita Campbell growth questions…