Category: CUSTOMER FOCUS

  • Complaint Management: Tips for Small Business Success

    Complaint Management: Tips for Small Business Success

    The complaint management process is an incredibly important part of the overall service experience you deliver. Here are some tips that can be helpful for small businesses. Oftentimes, a negative experience that a customer has with your business can be salvaged and turned into an opportunity to win them over for life. But being able…

  • What Little Things Small Businesses Can Do To Build Customer Relationships

    Have you ever wondered why we move to the complex end of the spectrum at the beginning of solving a problem? I certainly have, especially after making the mistake myself. In the field of designing positive experiences for customer relationship building, there will certainly be many designs that will take some serious thinking. But hopefully…

  • Improve Customer Engagement to Win Business

    This is your time to create remarkable experiences in order to create lasting relationships with your customers. Lead with initiative and own the moment. What does customer-focused mean to your company? Passion for helping customers? Serving customers? To improve customer engagement would be our choice. But lots of possible options, aren’t there? In May 2007,…

  • 8 Frequently Ignored Actions of Great Customer Service

    8 Frequently Ignored Actions of Great Customer Service

    Customer service actions that are remarkable get talked about. And getting talked about is a great thing, right? No question. So ignoring great customer service actions is a big no-no. Watch out for: 10 Guarantees of Poor Customer Service We often get questions and comments on delivering great customer service. From clients and customers commenting on…

  • Are You Struggling to Get the Attention of Customers?

    We don’t have an information shortage, we have an attention shortage. Seth Godin Are you struggling to get the attention of customers? After all, there are tons of competition and many, too many messages for your customers. Have you tried creating some mystery or curiosity to gain attention? If you want to stimulate your customers’…