Category: BUSINESS TOPICS
Entrepreneurial Skills Required by Successful Business People
In today’s world, if you want to be successful in business or as a business entrepreneur, there is certainly a continuous “evolutionary” process that we must all undertake. In other words, there are entrepreneurial skills that successful business people must each practice, learn and re-learn in order to thrive in today’s business world. As our…
How to Build a Strong Brand
Knowing how to build a strong brand is one of the first steps toward starting a successful business. With around 305 million startups launching yearly, a strong branding strategy helps one stand out from the competition. However, without sufficient knowledge, branding your business can be a long and complicated process. To help out, here are key tips on…
Small Business Challenges for the Foreseeable Future
This article offers strategies for the future survival and growth of small businesses. It explores the evolving nature of small businesses and documents how many are creating successes that are richly creative and widely beneficial. This article summarizes major challenges for the foreseeable future impacting small businesses. While the trends that follow are not exhaustive,…
Why Some Businesses Insist their Customers Are Usually Wrong
One of the more iconic phrases in customer service is “give them a pickle”, drawn from a story by Bob Farrell regarding an unhappy customer who couldn’t get extra pickles for his hamburger. Are customers usually wrong? The customer actually wrote a letter detailing the frustration he felt in his inability to get said pickles.…
5 Benefits of Using SMS Sender ID
In the digital era, communication channels are evolving to offer more personalized and secure options for businesses to connect with their audience. One such innovation is the Short Message Service (SMS) Sender Identification (ID). SMS Sender ID allows businesses to customize the sender’s name on the recipient’s device when receiving a text message. Instead of…