Today there are many communication channels to engage and be in touch with customers, build communities, display your brand’s values, deliver on your promises and ultimately build relationships and trust. Every customer touchpoint in each channel is an important marketing opportunity.
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Creating marketing messages that will be heard, remembered, and, most important, talked about, is very difficult in a world where customers have precious little time to listen.
Achieving creativity in your marketing messages delivery is essential to winning your customers’ choices, and then their loyalty.
The digital and network revolutions have unleashed rapid and significant marketplace changes that impact your ability to engage customers … and the rate and amount of change is accelerating. Businesses must interpret and understand the implications of these changes and rapidly respond with creative ideas and innovations to maintain their competitive edge.
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Mike Schoultz is the founder of Digital Spark Marketing, a digital marketing and customer service agency. With 40 years of business experience, he consults on and writes about topics to help improve the performance of small business. Find him on G+, Facebook, Twitter, and LinkedIn.
42 Gorwydd Lane
Cayuga, New York 13034
1141 Italia Court
Melbourne, Florida 32940
Our ‘on-line’ doors are mostly always open. We are more than happy to answer questions relative to your business and its success.
No charge of course. Please give us a try.
We are open:
Monday – Friday 7:30 AM – 5 PM